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Limited EDT X New Balance 577

Limited EDT partners up with New Balance to create a new rendition of their iconic 577 silhouette. The runner features a tri-colored nubuck upper with a perforated toebox and ankle panels. The mainly blue upper is paired with orange accents on the outsole and laces with a contrasting black Encap midsole. Silver 3M detailing is Continue Reading


German based, The Good Will Out teams up with Asics for another collaborative project this Fall. Dubbed the ‘Koyo’ this Gel Lyte V ($165) is constructed with a burgundy nubuck base inspired by the Japanese Koyo tree. Green and yellow accenting can be seen throughout complimenting the leaf patterned neoprene tongue and giving them the Continue Reading


Represent Tops Fall Delivery Available Now

Based out of the UK, Represent Clothing makes its first appearance at Feature with their Fall/Winter 2014 ‘Shadow’ collection. The avant garde label concentrates on modern fit, attention to detail, and the quality of British manufacturing. This delivery ($60-$246) consists of a variety of tops offering Represents signature elongated fit as well as original scoop Continue Reading


Join the Feature family this November for our annual Toms Movember event. This year we will be hosting a tailgate party starting at 1PM PST. Watch the Sunday football games on 2 large screens while enjoying tacos and drinks on us. Free football square contest as well as different tailgate games for a chances to Continue Reading


Asics Gel Saga Glow In The Dark Available Now

Continuing with their strong presence this year Asics‘ Gel Saga runner ($90) returns with a new look. Adopting the glow in the dark theme from earlier pairs in this collection, the Saga is constructed with a black leather and suede base. Hints of blue are seen outlining the Asics’ stripes, eyelets, and inner lining. The Continue Reading

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