Tuesday Aug 30 2016
We have eight new brands coming soon to Feature. Be sure to sign up for our Newsletter to be the first to know when you can start adding Chapter, Paterson, Pleasures, Second Layer, Stone Island, Undercover and Yeezy to your carts. Check out a detailed description of each brand below.
KSUBIFounded in 1999, Ksubi is undeniably one of the most coveted Australian fashion labels in the world. Renowned for its signature denim and deliberate unfussy style, the brand remains uninfluenced by consumer trends and chooses instead to set its own agenda.
CHAPTERCalifornia contemporary label, Chapter, was founded in 2012 by designer Frank Delgadillo. The brand began making pants, shirts, and other apparel for people interested in basic fashion, beautifully made. The label is known for its oversized silhouettes and unconventional cuts, with construction textiles ranging from lambskin to silk and wool blends, all in a lushly dark palette.
PATERSONIn 2015 German Nieves had a striking revelation when it came to the fashion industry. He took it upon himself to create a brand that serves as an homage to a lifestyle that is filled with a certain "enjoyment of life". Inspirations for its collection are drawn anywhere from Andre Agassi’s effortless style both on and off the court to the continental cool of Steve McQueen; all serving as a nod to the heritage of the city that shaped Nieves' creative outlook on the world.
PLEASURESPleasures is a Los Angeles-based streetwear brand founded early in 2015. The label is known for its punk rock aesthetic carried onto premium cotton shirts, nylon jackets, twill “dad caps” and more. Pleasures is dedicated to making wearable expressions via past memories with their "You can be whatever the fuck you want to be" motto expressed in every collection.
SECOND LAYERFounded by designers Joshua Willis and Anthony Franco, Second Layer is a contemporary menswear label based out of Los Angeles. Launched in 2013, the brand represents a new wave of American menswear, including high-quality basics and undone, tailored clothing with a nod to streetwear.
STONE ISLANDStone Island's philosophy is "innovation" dating back to its early stages where jackets were cut from extremely durable truck tarpaulin that had been washed for hours with pumice stones in order to soften it. The Italian fashion brand was originally supported by diehard football fans with a taste for flashy designer labels, and has now grown to be one of the most recognizable high-end streetwear labels with support from celebrities like A$AP Rocky, Drake and Travis Scott.
UNDECOVERFounded by Jun Takahashi, Undercover exemplifies the essence of 'Japanese style'. Undercover makes premium crafted apparel drawing influence from punk and street fashion. The brand was established in 1993 when Takahashi and BAPE founder Nigo opened up a store in the Tokyo. Takahashi defined the label as "strange, but beautiful". Takahashi and Undercover have won numerous awards and have been highly praised and coveted worldwide.
YEEZYYeezy is the collaborative project between Adidas and rapper/creative Kanye West. The label consists of menswear, womenswear, and footwear and is recognized for its stripped down, ready-to-wear style, which drew on military clothing and flesh-toned colors.