Jordan

Jordan

Jordan

An impactful legacy began in 1984 when a young Michael Jordan signed with Nike, subsequently granting him his signature Jordan Brand line. Young Michael was still unproven as a rookie, but as he grew to become one of the greatest NBA basketball players of all time, the Jordan Brand grew alongside him. Known for their iconic Air Jordan sneakers treated with the iconic Jumpman and Wings motifs, the first sneaker of the line, the Air Jordan 1, was introduced in 1985. The brand has since expanded its Jordan basketball shoe offerings within the Air Jordan repertoire, including different variations of the Air Jordan 1 utilizing Nike Air technology such as the Air Jordan 1 Low and Air Jordan 1 High along with sneakers such as the Air Jordan 4, Air Jordan 5, Air Jordan 13, Air Jordan 11, and many more.  The brand has since expanded to selling a variety of ready-to-wear and leisurely attire, including t-shirts, hoodies, sweatpants, and more. The Jordan Brand possesses significant heavy cultural weight in streetwear culture, proven through its continuous sneaker and apparel releases. The label has collaborated with various notable brands, including Off-White, Supreme, and Dover Street Market.